MailChimp A/B Testing: A Beginner’s Guide
If you google AB testing, you will likely be inundated with multiple companies offering to perform a/b testing services. But what exactly is A/B testing? Simply put, A/B testing is an experiment with two results – A and B. Also known as split testing, this method of testing is an integral part of user tracking which allows marketers and developers to identify the most valuable variable of a specific asset.
How to Boost Your App Conversions With Apple Search Ads
After your app is developed and live on app stores; its time to hit app marketplaces and get your new app exposure. A great way to get your foot in the door with app advertising would be to invest in Apple Search Ads. Apple Search Ads give your app exposure on the Apple App Store through keywords linked to […]
Influencer’s Guide: Social Media Marketing
Are you on the rise to becoming a social media influencer? If you are, here are some tips that will help you get yourself picked up by a social media marketing agency. First things first, make sure you are easy to contact. Be sure to include your email in your bio; agencies need a way […]
How to Get More App Downloads with a CRO Audit
Once an app is completed, it is best practice to conduct a proper CRO audit before putting your foot on the gas in advertising. A CRO (Conversion Rate Optimization) audit is used to determine what problem/problems lie within your app that would cause low conversion rates. Most app advertising companies know to conduct a CRO […]
How to Create a Dating App: Pre Launch Marketing
The new age of online dating has come and doesn’t seem to be slowing down. With everyone looking for love, dating apps have taken over the app marketplace as people continue to search for their significant through refined searches. Any idea is a good idea when it comes to creating a new dating app, but […]
Important Steps Before Advertising Your App
Optimize Before Hitting the App Store Finally, your app is developed and your vision is about to be put into play, but now you’ve run into your next obstacle, app advertising. Firstly, make sure your app functions at a high level and is optimized to its best ability. Be sure to have your developers install […]
Tips That Can Translate to Carefree Traveling
Ever get starry-eyed over seeing a location or fall in love with a culture, but are too nervous to immerse yourself in its culture? This anxiety can maybe reflect a language class you are having trouble in but enjoy deeply; or ordering a meal from a menu written in a different language. Translating documents, signs, […]
How to Monetize in the App Market
There’s so much excitement involved with creating an app. Once we’ve understood how to launch an app and have gotten things rolling, we’re eager to get to the next step. As we roll out each new update, we get to make our idea even better and create value in new and exciting ways for our users. If […]
Things to Ensure Before Launching Your New App
There’s so much excitement involved with creating an app. Once we’ve understood how to launch an app and have gotten things rolling, we’re eager to get to the next step. As we roll out each new update, we get to make our idea even better and create value in new and exciting ways for our users. If […]
A Quick Guide to IOS App Marketing
You’ve got an idea for an app for iPhone—either one you’re just starting, one that you’re halfway through the process of, or one that’s just about finished. Maybe you’ve even launched it already. But a business isn’t just a product—you need to find people to buy it, too. In short, you need to market your iOS […]