Embracing the Gen Z Era
In this blog, we’ll explore the many innovative technologies that define the Gen Z era. How Gen Z Redefines Daily Life with Apps Welcome to the Gen Z era, where every day is a digital adventure. As a Gen Z-er, you know that our generation is inseparable from the digital world. Whether we’re connecting with […]
Use Mobile App Reviews to Boost Your App Performance

Do you look at certain apps with hundreds of positive reviews and wonder how you could achieve the same? Mobile app reviews are a key aspect of an app’s performance, and certainly not something to overlook. App users can be more effective than an influencer or paid ads campaign when it comes to marketing your […]
Save Your Mobile App from Failure with These Steps!

The day has come: your app is finished, it’s proudly displayed in the store, and you’re ready to watch the installs and purchases begin to roll in! But then after days of waiting and watching, you’re not seeing the great results you anticipated. At this point you may be panicking, but hope isn’t completely lost. […]
Don’t Bury the Lead – Your #1 Mobile App Marketing Secret

There are many do’s and don’t when it comes to mobile app marketing. If you want to maximize app visibility and growth, one thing you don’t want to do is bury the lead. What does it mean to bury the lead in app marketing and why shouldn’t you do it? Keep reading below for answers […]
Things to Consider Before Focusing on Mobile App Design

Once you have a great idea for an app, it’s hard to get it out of your head. In all the excitement to put your app together, you may be thinking about the logo that people will see on the App Store or the user interface that users will swipe across day after day, this […]
The Apple App Store Update to Review Guidelines and What it Means for App Developers

Last June, Apple held their Worldwide Developers Conference and announced changes that would be coming to the App Store Review Guidelines regarding new privacy policy for mobile apps. While these changes were announced months ago, Apple has given developers ample time to digest these changes and begin to implement them in their current apps and […]
How App Developers can Learn from Mobile App History and its Evolution

The mobile app industry is a booming one. With more than 8.9 million apps available on the planet, mobile app developers should be interested now more than ever in how to navigate the market. One of the best ways to do this is to take a look at mobile app history and how it has […]
Increase App Visibility for Your New Mobile App with these Top Secrets

It can be difficult to know that you’ve created a great app but see that it’s not gaining any traction in the form of downloads and installs. If this problem sounds familiar to you, you may be experiencing a problem with app visibility. This can be frustrating, but luckily there are a few solutions. Read […]
Our Top 5 Most Profitable Niches for Mobile Apps

One of the first and most important steps in app creation is conducting research in order to get specific. You might have a great idea, but it needs to be narrowed down successfully in order to evolve into a unique app that keeps users interested. One of the best ways to do this is to […]
The SEM Nexus Mobile App Development Process

There is so much that goes into mobile app development before an app is even ready to be fully marketed to the public. You can spend a lot of money on fancy ads and impressive influencers, but that will fall to the wayside if you fail to build a strong foundation based on value and […]