eCommerce SEO Tips to Boost Your Store’s Success
Include Alt Text in Images Alt text, short for alternative text, is a string of text that serves as a descriptor for your images. The alt text is part of the HTML code for the image and may replace the image if it doesn’t load properly, or appear if the mouse hovers over the image […]
Save Your Mobile App from Failure with These Steps!
The day has come: your app is finished, it’s proudly displayed in the store, and you’re ready to watch the installs and purchases begin to roll in! But then after days of waiting and watching, you’re not seeing the great results you anticipated. At this point you may be panicking, but hope isn’t completely lost. […]
Increase App Visibility for Your New Mobile App with these Top Secrets
It can be difficult to know that you’ve created a great app but see that it’s not gaining any traction in the form of downloads and installs. If this problem sounds familiar to you, you may be experiencing a problem with app visibility. This can be frustrating, but luckily there are a few solutions. Read […]
How An SEO Blog Can Help Your Business Grow
There are many factors that go into making your business successful and well known. Whether you have an app that you want to gain traction, or a service that you want to offer, it’s important to be able to find ways to gather new leads and interest back to your site. A great way to […]
Effective Ways to Increase App Downloads
You’ve finally taken your app from an idea to a reality. The iconography has been perfected, your app is in the store along with a description, and you’ve troubleshooted it in beta. But after launching you realize a significant problem – you’re nowhere near the amount of downloads you projected. Your first instinct here might […]
Why Do You Need ASO Before Releasing Your App?
Written by Irina Heinz So, you’re getting ready to release your app. Let’s take for example a Brain Dots-like logic game where you need, applying the laws of physics, to draw random lines connecting two dots on the screen. In fact, you can follow the tips from this post if you’re releasing any app, not […]
The Importance of App Store Keywords Research
When marketing your app, one of the first things you come across is how to optimize your app’s exposure on the app store. Before running into ads, you have to make sure your app is best explained and displayed on app store marketplaces. App Store keywords research is done in order to find the best […]
Deep Linking and the Future of Mobile Advertising
One of the most underused app advertising strategies would be deep linking. Mobile app deep linking is a small detail that many app advertising agencies tend to overlook. But when utilized, the benefits can really be worthwhile. Mobile deep linking can improve your apps downloads, retention, and user experience. This article will cover a simple […]
IOS 14.5 Changes Data Mining for Advertising Agencies
With the public beta for Apple’s latest IOS update already out, the official release of IOS 14.5 is looming. Set to hit Apple’s products early this spring, sometime around March 22nd, Apple is looking to change the game for data mining advertising agencies. All is not lost from Apple’s new data tracking policy, but some […]
What is ASO and SEO: Advertising Your App
ASO and SEO Simplified ASO (App Store Optimization) is the optimizing of an app’s exposure on an app store’s marketplace with the use of particular keywords and phrases. Ranking higher in an app store’s search, like Google Play Store or Apple’s App Store, can lead to more organic downloads; which in turn makes your app […]