What is ASO and SEO: Advertising Your App

ASO and SEO Simplified  ASO (App Store Optimization) is the optimizing of an app’s exposure on an app store’s marketplace with the use of particular keywords and phrases. Ranking higher in an app store’s search, like Google Play Store or Apple’s App Store, can lead to more organic downloads; which in turn makes your app […]

How to Monetize in the App Market

How to Monetize in the App Market

There’s so much excitement involved with creating an app.  Once we’ve understood how to launch an app and have gotten things rolling, we’re eager to get to the next step.  As we roll out each new update, we get to make our idea even better and create value in new and exciting ways for our users. If […]

Can You Compete in a Noisy Mobile Market?

Can You Compete in a Noisy Mobile Market

The idea for the app is set and you plan on moving forward with its creation, it’s all coming to fruition.  In order to compete in the app market and set yourself apart, you have to be better than what’s already out there.  If you create an app without being aware of trends and conducting thorough […]

A Quick Guide to IOS App Marketing

A Quick Guide to IOS App Marketing

You’ve got an idea for an app for iPhone—either one you’re just starting, one that you’re halfway through the process of, or one that’s just about finished. Maybe you’ve even launched it already. But a business isn’t just a product—you need to find people to buy it, too. In short, you need to market your iOS […]

Underutilized Internet Marketing Strategies You Could Try

Underutilized Internet Marketing Strategies You Could Try

Pssst, hey. Try this ‘online marketing’ thing; everyone’s doing it We’ve talked about the sheer volume of apps that are available for download, so it is only logical that a large proportion of the apps available in the stores go unnoticed. We would even wager that there’s at least a few apps which are excellent […]

Choosing mobile app promotion strategies for accelerated growth

Choosing mobile app promotion strategies for accelerated growth

So, this mobile app thing… it’s really blowing up huh? So you’ve got an idea for an app or you’ve already fleshed out the details, or maybe you’ve already launched it but can’t quite seem to get the traction that you would like. We would like to give you an idea of what mobile app […]

Do I HAVE to get a Digital Strategist? What do they even do!?

Do I HAVE to get a Digital Strategist

In a digital age, online presence matters above all else The world around us today is defined by online interactions and digital integration permeates all walks of our lives. Let’s face the facts; technology dominates nearly everything that we do and without our 24/7 online connectivity, many of us would go crazy. This is not […]

12 Ways Mobile App Marketing Agencies Use to Give an Impetus to New Apps

12 Ways Mobile App Marketing Agencies Use to Give an Impetus to New Apps

You’ve developed a mobile app. Congratulations! It means that you have a chance to reach out to a potential market that is constantly growing and that will be worth 6.3 trillion by 2021. However, getting a piece of that value can be challenging. There are over 5 million apps in the two popular stores. Android […]

3 SEO Services Your Small Business Can Benefit From

3 SEO Services Your Small Business Can Benefit From

Ranking high in search engines can be overwhelming for a small business. Running against the high-level competitors with ample SEO budgets and fighting for a piece of the web space can seem almost impossible. If you are one of the early Internet adopters and have decided to set your page ages ago, you will most […]

Reasons why you need a digital marketing agency

Reasons why you need a digital marketing agency

Small, medium, or large – all companies alike are aware of how key digital marketing campaigns are to flourishing their businesses. But where to start? Build a campaign yourself or hire an agency? Read to know the benefits of opting for a digital marketing company. #1 Utilizing resources efficiently If you don’t have a digital […]

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